Photo & film · Campaign
Marcello Bergamo AW26
- Client
- Marcello Bergamo
- Collection
- AW26
- Service
- Stills and campaign film
- Role
- Planning, production, post-production

The brief
Stills and film for Marcello Bergamo’s AW26 collection — an image series that signals autumn, and a film that takes the rider from the indoor trainer out onto the road.
The series starts indoors on the trainer — dark, focused and controlled — and moves out into real autumn weather: rain, wind and low light over the water, exactly where winter kit has to prove itself. The film follows the rider from the indoor trainer out onto the road — from the controlled indoors to the raw reality outside.
Indoors

On the road
Delivered
- Image series for the AW26 collection
- Campaign film: From indoor trainer to the road
- Formats for web and social media